The Blog - Ideas, Observations & Opinions

The first in a three part documentary series following Nick Kemp of Human Alchemy has just been rolled out onto youTube. These behind the scenes documentaries are another example of the kind of work we do. Professionals like Nick, are keen to work with us because we understand what it is they want to achieve. In this case Nick wanted a very organic feeling documentary, literally where we follow him with a camera and produce an "honest - what you see is what you get" take on how he produces audio CD products and his influences. Anyone who is interested in the Human Alchemy Hypnosis CD's will find this fascinating.

We've just uploaded to youTube another short promotional movie for GlobalCrystals.com. In this video Bev shows us hand made Sri Lankan Silver men's pendants and rings with peterzite from the tigers eye crystal family.

Using online videos is a great way to generate sales as it allows people searching youTube and Google videos to discover your products. They also enhance your website by providing embedded videos into your website. These are just some of the reasons we have been commissioned by the Global Crystal Shop in Leeds.

Bev and Mario of Global Crystals in Leeds have recently commissioned a number of short promotional videos for their online and physical shops. They sell an amazing range of crystal and esoteric products and gifts and these videos were shot on location at their crystal store in Leeds.

We are pleased to say that the first of these videos is now live and the others will be following shortly. Best wishes to them and these videos will certainly help boost Christmas sales.

It's been a great week with lots of hard copy design work and also editing. What I've really enjoyed is having clients come into the office so that we can evolve the designs with them present. A good example was Helen Porter & Mr John Divison, from Evolution Skin Studios who popped in for a few hours yestarday. Working directly with them meant we were able to finalise the layout, font style, colour, graphics and images for their new trifold price leaflet. Because they could see the changes as they were made it sped the whole creative process up and gave them and us more creative headroom.

Doing Things Differently - Quicker, Better Design

Of course it helps to have the right equipment. We have a main display that is 30inches (2560x1600) wide with amazing colour and contrast so everyone in the room can see what's going on. It's a smart way to work.

Another good example was Emily Rose who popped by to work on her new business cards. Because we met face to face and took the time to find out more about her business, we quickly came up with a completely new design concept for her and the results are looking great! Well show you the finished product soon :)

It's been four weeks since work began on Helen Porter's Evolution Skin Studios in Burgate, Canterbury and we've been popping in with the cameras every few days to film progress and follow the story.

We're about to start editing it all into a mini documentary and we'll keep you all posted via this blog as things progress.